images: courtesy of Low Classic
Right after graduating in 2008 three friends; Lee myeong Sin, Whan Hyun Ji and Park Jin Sun founded Low Classic to make 'realistic' clothes inspired by their home town Seoul. Practicality has an important role in their designs as everything is incredibly wearable and functional. Like the pen, phone and card compartments that are usually on the inside of a bag are put on the outside where you can easily reach them (There are far less pickpockets in Korea than in Europe. Yes I had to look that up after seeing this bag). I am drooling over their collections and am in love with their simplistic lookbooks, hope they will ship their stuff to Europe soon.
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